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If there’s one platform that has given Pakistan huge bragging rights about its brilliant musical heritage globally, it has to be Coke Studio Pakistan. In the last decade, the show became an internal part of every household in the country and thus, it was no surprise that it also slowly grew a large international fandom too! However, what truly is an even bigger and pleasant surprise is that Coke Studio has broken the record for the most watched Pakistani video on Youtube.

Crossing over a 100 million views, Atif Aslam’s rendition of ‘Tajdar-e-Haram’ for Coke Studio Season 8 has broken all previous records held by videos from Pakistan on Youtube. What is even more brilliant is that the video has been watched in more than a staggering 186 countries!

Weaving his magic into the Qawwali originally sung by the Sabri Brothers, Atif’s ‘Tajdar-e-Haram’s’ success grew exponentially in the Middle East and India, where the song trended on Youtube after its release.

If you still haven’t heard the amazing rendition or want to enjoy it one more time, check it out here:

The Haute Team

This article is written by one of our competent team members.