It can be said with reasonable confidence that ARY has had some of the best films on their roster; 2017 alone was dominated by Punjab Nahin Jaungi, which is still running successfully in cinemas and has raked in revenue like never before. To celebrate that and a good year in cinema, the people at ARY have decided to comeback with their annual film awards. Their first awards were held in 2014 in Karachi, followed by the awards in 2016 in Dubai.
The third ARY Film Awards will now be flying out to Istanbul and will celebrate the films released in 2017.
Sources close to ARY confirmed that AFA 2018 would take place in Istanbul at the end of April 2018 and would celebrate excellence in films released in 2017. Certain categories like the technical awards (Best Director, Producer etc) would be Critic’s Awards while popular categories would be Viewer’s Choice and left to votes of the people.
It’s a no-brainer that Punjab Nahin Jaungi will sweep most awards and we can expect the cast and crew to be there to celebrate. But the million dollar question is whether people will vote for Mehwish Hayat for the immensely successful PNJ or for the immensely popular Mahira Khan for Verna.
Needless to say, the industry will be flying out for this event; watch this space for exclusive updates…