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30 Apr

Mahira Khan- Veet’s first Pakistani ambassador

Mahira Khan

A mysterious invite to find out how Mahira Khan is ‘Hamesha Ready’ was enough to have us intrigued and arriving at The Deli restaurant to find a pink setup, and the ever lovely Mahira Khan, made things a little clearer.

The night unraveled with Mahira unveiling the Veet logo and the launch of the new TVC featuring her in a ‘Hamesha Ready’ role. This was followed by a fun and candid question and answer session with the actress, where the queries ranged from “How do you feel being the face of a brand with so many Bollywood stars having preceded you?” to mindless questions like “What’s your age?” by followers watching her live feed. Mahira was, as always, a natural with the crowd, cracking jokes and sharing anecdotes as well as posing for an endless number of photographs.

Veet Pakistan has recently upped their game by revamping their show to ‘Miss Veet Pakistan,’ instead of ‘Miss Veet Supermodel,’ as well as establishing an online Veet Academy to mentor young girls. Choosing a Pakistani brand ambassador is a step further, and of course what better choice than our top most actress! When asked if she would be part of the next Miss Veet Pakistan as a judge, Mahira laughed and said “I can’t judge, I’m a bad model! But if I’m asked to mentor I would love to do that.”

Watching the actress getting amazed at the number of bloggers and pages that wanted exclusive shout-outs and Boomerangs from her, we asked Mahira what she thinks about this fast paced social media age. Watch the video below to see what she had to say!

  • Featured image by O’Shoot Photography
Mariam Tahir

The author is Assistant Editor at Something Haute, plus a fashion student who loves reading, traveling, eating and sleeping but manages to find time in between to write.