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22 Mar

Beyond the Runway

  The PFDC Sunsilk Fashion Week wore a cloak of confidence that camouflaged its few shortcomings and enhanced serious progress that is being made in fashion.   By Aamna Haider Isani   What the PFDC Sunsilk Fashion Week 2016 wore last week was a cloak of confidence. The fashion week in Lahore, held over four days, was happily clad in a sense of security, magnitude and optimism that it has managed to achieve through a series of successful runs over the past few years. The lineup was impressive, hardly any collections were misplaced, and the juxtaposition of ready to wear, luxury pret and even lawn worked in cohesion with the keynote being industry development.   The Fashion   Designers have come into their own sense of identity and it...
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12 Mar

PFDC Sunsilk Fashion Week: Day One

The PFDC Sunsilk Fashion Week took off on Thursday, with five strong names and one Rising Talent Show that offered a glimpse at what fashion students were up to these days. One thing was certain, even before the day took off, and that's the size and scale of fashion week, which the council has managed to build into a formidable force. The strength of any fashion week, however, is always its content and here's a recap of what Day One offered in terms of collections, innovation and design...
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9 Mar

PFDC Sunsilk Fashion Week, coming up!

  The PFDC Sunsilk Fashion Week 2016 line-up promises some sharp and cutting edge style.   By Aamna Haider Isani     The PFDC Sunsilk Fashion Week kicks off very soon and it reveals a line-up that promises some sharp and cutting edge style for women always on the lookout for trends.   The PFDC Sunsilk Fashion Week 2016 lineup   Now in its eighth year, #PSFW (the fourteenth fashion week organised by the PFDC) has been monumental in starting and consistently maintaining the need for seasonal collections to streamline trends and establish market leaders in the country. It wouldn’t be wrong to say that almost every major designer has shown on this platform. This year’s event will feature 16 of Pakistan’s biggest fashion brands and 11 textile brands that will...
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