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3 May

TFPW SS2015: Day 3

Body Focus Museum by Iman Ahmed     Truth be told, when it comes to visual imprint, Day 3 began and ended with Body Focus Museum. Iman Ahmed is a sensitive, intelligent designer who is rarely seen anywhere and when she is scheduled to showcase (which is never more than once a year) I know that she must be tucked away in her studio with ‘Do Not Disturb’ instructions on her door. She sits, sketches and creates. And what she creates is magic. She is a perfectionist; I remember visiting her to photograph a brilliant collection that was up on the racks; she took ten minutes perfecting the fall of the trouser on the mannequin. I can only imagine how much intrinsic detailing...
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28 Apr

PFDC Sunsilk Fashion Week: Day Two

The day started with a very insightful lunch hosted by the PFDC Council for the foreign media, fashion consultants and the buyers. It threw light on many of the activities and much of the business that the council is managing to activate for the benefit of the designers. But more on that later. Day 2 at the PFDC Sunsilk Fashion Week was not as impressive as the first. Shehla Chatoor's luxury pret Showing for the first time in Lahore, Shehla Chatoor took the risk of showing a luxurious western collection as opposed to the bridal couture that she is popular here for. But the combination of  Romanesque prints with high end silhouettes, the gold and leather detailing was...
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