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6 Mar

Message in the ‘Sunsilk Fashion Edition’ bottle!

  Sunsilk, a name that has been associated with the PFDC Sunsilk Fashion Week since day one as title sponsor, always aims to add an extra little oomph to the event. This year it continued its tradition of unveiling four Fashion Edition shampoo bottles (designed by four different designers who are showing at fashion week) but it added much more pizzazz to the show than usual.   Here’s how:   Russian drape dancer, Vlada, wowed the audience with her moves.   Held this weekend at the Alliance Francais in Karachi, the Sunsilk Fashion Edition ‘reveal’ flew in key media for a bit of pre-fashion week banter that is always integral to get the show on the road. We caught up with Umair Tabani,...
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