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3 May

From crystal meth to crystals

Rizwanullah recalls his perilous journey as he settles down to a crystalline new life at Fifth Element, the official distribution partner for Swarovski in Pakistan.    “I started taking all these chemicals: heroin, LSD, hash, weed, ecstasy, ice, crystal meth…you name it. I thought I could stop whenever I wanted to but I was wrong. My life had started slipping away.”   Syed Mohammad Rizwanullah. It’s hardly the kind of name you associate with a fashion creature but that’s what he’s always been. The ten-inch Mohawk, spiked at the edges, and lace-up boots that said enfant terrible from the minute you set eyes on them. Give him a mirror and you’d see him preening; he was the proverbial peacock who reveled in the spotlight....
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24 Oct

Swarovski Opens in Pakistan

With a premium flagship store on Zamzama, the crystal giant brings a sparkling galaxy of options to local designers  Luminous and dazzling, it would be impossible to miss the sparkle of the first official Swarovski outlet that opened on Zamzama this week. A reception of costume jewellery that would convert the most die-hard gold loyalist and an upper storey of crystals, mesh, beads and everything that a couturier’s treasure trove should be brimming with. Flashy and fashionable, the inauguration of the store pulled in the right crowd, from Bunto Kazmi, Safinaz Muneer, Rehana Saigol, Maheen Khan and Faiza Samee to Naushaba Brohi and Yousuf Bashir Mirza, all willing buyers in this bazaar of bling. Swarovski, a name that needs no introduction except...
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