To top
27 Apr

PFDC Sunsilk Fashion Week: Day One

It was such a buzzing evening. There was a delightful vibe to the venue. If I had to describe Day One of PSFW in one word, I would say ELECTRIC. And if I was given another two words, I would say Unnecessarily Late. The collections, however, went from one strength to another. Good, solid content is what any fashion week is about and after six seasons, one is delighted to report that PFDC is getting closer and closer to design-retail synergy and perfection.

Sadaf Malaterre's capsule for Tapu Javeri prints and bags.

Sadaf Malaterre’s capsule for Tapu Javeri prints and bags.

Tapu Javeri had given four of his fun and quirky Karachi-centric prints to four different designers. I feel Sadaf Malaterre and Wardah Saleem nailed the capsules with equally fresh takes on the designs. The other two prints were put together by Adnan Pardesy and Rizwan Beyg. After seeing so much Lahore and Punjab-centric folklore on the PFDC runways, it was refreshing to get a perspective on Karachi’s ethos.

Misha Lakhani

Misha Lakhani

As gentle and casual as the designer herself, Misha Lakhani’s collection played with prints, keeping them cool and loose for summer. It’s commendable how this designer has established such a distinctive signature in such a short time; it’s been just a year since she made a debut.

FnkAsia's Bengali Beat

FnkAsia’s Bengali Beat

A mixed bag, Huma Adnan’s Bengali collection showed some interesting lowers, which are a trademark of the brand. There were hits and misses, leaving one wishing for more of the good, as in the gorgeous red draped toga that Humaima Malik walked out in.

Khadijah Shah's Ode to a Nightingale.

Khadijah Shah’s Ode to a Nightingale.

Luxury fabrics and beautiful prints would have made for a stunning collection had this Ode been easier on the silhouettes, which appeared restricting and in places, a bit contrived. It goes without saying that Elan has a stronghold on luxurious bridal couture, her workmanship is impeccable. But when it comes to pret, she still isn’t too comfortable in letting her hair down.

Sublime by Sara Shahid: NOW

Sublime by Sara Shahid: NOW

Citrus colours, prints and little bit of sparkle, Sara Shahid nailed summer style and the fact that she does it so effortlessly is what makes her such a star. Day One had a strong lineup but when you think of all the shows, this one has to be billed as the best!

Akif referring back to his roots

Akif referring back to his roots

Undeniably talented, Akif Mehmood played to folkloric, rustic styles in his detailing. And there was so much intricate detailing, which he managed to keep aesthetically balanced. The collection, however, was more technical than trendsetting. Akif still has to cross the bridge whereby his ideas and craftsmanship translates to retail and wearable clothing.

Sania Maskatiya's new beginning, as she opens shop in Lahore

Sania Maskatiya’s new beginning, as she opens shop in Lahore

It’s not easy to design two back to back collections as well as open a standalone store in a new city, all within a month’s time. But Sania Maskatiya did it, and she did it well. Her collection wasn’t as seamless as it usually is but her Garden of Eden and serpents were beautiful. Prints and colours are her forte and since she is a trendsetter, it was good to see her taking the hemlines up.

Note: Maria B was the finale act for Day One but I have decided to skip reviewing any show that starts after 11:00. On a matter of principle.

The Haute Team